Change Log

"bluetooth headphones" keyword

Bid increased from $2.80 to $3.20

Excellent ROAS — keyword performing well

"cordless vacuum" keyword

Keyword paused

ACOS above 85% with very low conversions

SP - Main Product - Exact

Budget raised from $4,000 to $5,000

Budget depleting before end of day — great campaign

SP - New Products

Added keyword "organic moisturizing cream"

Suggested by competitor analysis

Cheap Bluetooth Speaker

Product moved to blacklist

ACOS > 80% consistently for one month